# Rachael Pilcher

- **Website:** <https://mightyfinecopy.com>
- **Primary alias:** `mightyfinecopy.com`
- **Founded:** 2015
- **Employees:** 2+
- **Location:** Auckland, Auckland, New Zealand
- **Company kind:** SELF OWNED

## Description

Rachael Pilcher is a SaaS copywriter who offers a range of services to passionate SaaS and B2B companies. With a mission to help brands establish their authentic voices and differentiate themselves in the market, Rachael specializes in creating human-sounding, emotional, and persuasive copy for websites, landing pages, and emails. Rachael's unique advantage lies in her proven process and ability to gather the right data, ensuring that her copy delivers results. She has worked with a diverse range of brands, including FedEx, Biteable, Datacom, Culture Amp, and Avocados from Mexico. With a background in corporate law and experience in project management, Rachael brings a comprehensive understanding of business operations to her copywriting. In addition to her services, Rachael also offers guest speaking engagements for podcasts, webinars, and summits. Her expertise in customer research and conversion-focused copy has been recognized by leading brands like Zoho. To learn more about Rachael's process, services, and to get in touch, visit her website or email her at hello@mightyfinecopy.com.

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [twitter](https://twitter.com/MightyFineCopy_)
- [linkedin](https://linkedin.com/company/mighty-fine-copy)

## Logos & icons

- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idQ4U31d4l/w/300/h/300/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1774759672530)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idQ4U31d4l/w/820/h/352/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1774759672410)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Bright Sun | #ffe42e | accent |
| Guardsman Red | #ce0000 | dark |
| Wild Strawberry | #ff2e84 | light |

## Fonts

- Arial — asset _(custom)_
- Bitter — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idQ4U31d4l/w/1500/h/500/idYjmWdasr.jpeg?c=1bxid64Mup7aczewSAYMX&t=1774759672732)

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_Source: <https://brandfetch.com/mightyfinecopy.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._