# Mister Spex

- **Website:** <https://misterspex.ch>
- **Primary alias:** `misterspex.ch`

## Description

Mister Spex is Europe's leading omnichannel optician, empowering and inspiring people to wear glasses with joy and confidence. We believe that finding the perfect pair of glasses should be easy, intuitive, and innovative for our customers. That's why we offer smart solutions, information, and services that enable a unique shopping experience both online and offline. We want our customers to feel excited and self-assured when they wear their new glasses or sunglasses. At Mister Spex, customers have access to an extensive range of over 100 premium and luxury brands, trendy independent labels, high-quality own brands, and selected designer and influencer collaborations. With seamless omnichannel integration, we create a personalized shopping experience that gives customers the freedom to choose when, where, and how they shop. Our success is driven by innovative technologies, data-driven functions, and our commitment to digital transformation in the optical industry. With over 6.6 million customers, we operate online shops in ten countries, over 70 stores, and a network of over 350 partner opticians. We consistently grow, generating an 8% increase in revenue to EUR 210 million in 2022, showcasing the sustainable success of our omnichannel strategy.

## Industries

- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🛍 E-commerce and Shopping
- 📊 Business and Consumer Services
- 🖥 Computers Electronics and Technology

## Links

- [facebook](https://facebook.com/misterspex)
- [youtube](https://youtube.com/user/misterspex)
- [twitter](https://twitter.com/misterspex)
- [instagram](https://instagram.com/misterspex_official)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idf-G6N3Nd/w/749/h/753/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1788692232449)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idf-G6N3Nd/w/820/h/160/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1788692232340)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Brick Red | #d52a3f | accent |
| Black | #000000 | dark |
| Harvest Gold | #e0ab6b | light |

## Fonts

- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idf-G6N3Nd/w/1500/h/500/idJ-eWN3Yh.jpeg?c=1bxid64Mup7aczewSAYMX&t=1635888924011)

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_Source: <https://brandfetch.com/misterspex.ch>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._