MOA Technology is a pioneering brand that leverages the principles of natural selection to revolutionize the discovery of herbicides. With a focus on developing better and safer herbicides, MOA Technology aims to support farmers in their mission to feed a rapidly growing global population. By working in harmony with nature and combining science and technology, MOA Technology has the ability to screen a greater number of compounds than the entire industry combined.

What sets MOA Technology apart is their unique approach of allowing plants to lead the way. Through studying the real-world effects on whole plants, MOA Technology gains valuable insights early on, enabling them to make safer choices and ask better questions about the compounds they explore. This approach is not only faster but also more cost-effective.

The brand acknowledges the challenges faced by farmers, including the rise of herbicide-resistant weeds. To ensure sustainable food production, MOA Technology believes in the power of novel modes of action (MOAs). These new MOAs have the potential to break resistance, improve safety, and enhance sustainability.

MOA Technology's approach to discovering a new generation of safer herbicides involves three distinct in vivo discovery platforms. The GALAXY high-throughput screen enables the rapid identification of new herbicide modes of action. The TARGET MOA elucidation combines genetics and bioinformatics to identify precise target protein pathways, expediting predictions of safety and optimization.

Lastly, the SELECT MOA-specific chemotype discovery focuses on finding whole families of effective herbicides with new ways of working. By amplifying the value of new herbicide modes of action, MOA Technology aims to counter resistance and ensure food security. Their plant-led discovery platform and cutting-edge methodologies position them as leaders in the field.

With their dedication to innovation and sustainability, MOA Technology is poised to shape the future of crop protection and help overcome the challenges faced by farmers worldwide