# Liz Gumbinner

- **Website:** <https://mom-101.com>
- **Primary alias:** `mom-101.com`

## Description

Mom-101™ is a vibrant brand created by Liz Gumbinner, a seasoned writer and former advertising professional, dedicated to exploring the intricacies of modern parenting with humor and authenticity. Since its inception in 2006, the blog has become a go-to resource for parents seeking relatable insights and innovative products. Liz curates a diverse range of parenting gear and technology through her role as Editor in Chief of Cool Mom Picks and Cool Mom Tech, connecting families with the best gifts and resources in the market. Her engaging writing style, complemented by her appearances on prominent shows like NBC’s TODAY and Martha Stewart, has established her presence as a parenting expert—often with a delightful dose of self-deprecation. Liz's journey as a mother of two girls informs her content, offering a mix of personal anecdotes, product recommendations, and expert advice. Mom-101™ is a welcoming space for all parents, providing a blend of practicality and humor in the ever-evolving landscape of parenthood.

## Industries

- 🏝 Lifestyle
- 🏝 Childcare _(under Lifestyle)_
- 📰 News and Media

## Links

- [twitter](https://twitter.com/mom101)
- [facebook](https://facebook.com/mom101blog)
- [instagram](https://instagram.com/mom101)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idlBVUFj-u/w/1000/h/250/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1722304976550)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idlBVUFj-u/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1722304976736)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black White | #fffffe | accent |
| Deep Teal | #003334 | dark |
| Brilliant Rose | #ed5ca1 | light |

## Fonts

- Verdana — asset _(custom)_
- Georgia — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idlBVUFj-u/w/1500/h/500/idAXK8P1yR.jpeg?c=1bxid64Mup7aczewSAYMX&t=1722304976427)

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_Source: <https://brandfetch.com/mom-101.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._