# Morrison

- **Website:** <https://morrisonshop.com>
- **Primary alias:** `morrisonshop.com`
- **Employees:** 51+
- **Location:** Perth, Australia
- **Company kind:** PRIVATELY HELD

## Description

Morrison is a highly respected fashion label in Australia, offering a range of relaxed silhouettes with a focus on beautiful detailing and luxurious natural fabrics. The brand was established in Fremantle, Western Australia in 2002 by husband and wife team Richard Poulson and Kylie Radford, who were inspired by their loyal dog, a Kelpie Cross named Morrison. Radford's design of the iconic 'good butt pants' quickly gained popularity, selling over 25,000 units. From there, she continued to create new collections each season, and Morrison expanded to become a sought-after label with nine flagship stores and over 100 retailers nationwide. With a commitment to quality craftsmanship and stylish, comfortable designs, Morrison offers a variety of products including dresses, knitwear, denim, jackets, tops, skirts, pants, basics, jewellery, bags, and accessories. Experience the effortless elegance of Morrison's collections and enjoy free express shipping on orders over $300. Shop now and pay later with Afterpay.

## Industries

- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [facebook](https://facebook.com/morrisonshop)
- [instagram](https://instagram.com/morrisonclothing)
- [linkedin](https://linkedin.com/company/morrison_2)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idqDOtPIlt/w/960/h/960/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790179960424)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idqDOtPIlt/w/820/h/267/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790179960240)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Red Berry | #8b0000 | dark |
| Tacao | #eea47e | light |
| Brown Rust | #ac5839 | accent |

## Fonts

- Playfair Display — asset _(google)_
- Heebo — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idqDOtPIlt/w/2000/h/1333/id7mkCS2se.jpeg?c=1bxid64Mup7aczewSAYMX&t=1635933232504)

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_Source: <https://brandfetch.com/morrisonshop.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._