# MSCHF

- **Website:** <https://mschf.com>
- **Primary alias:** `mschf.com`

## Description

MSCHF2 is an art collective that combines art, fashion, tech, and capitalism to create thought-provoking creations. As a practice and an entity, MSCHF aims to challenge and critique mass/popular culture and corporate operations. By doing so, they aspire to wield real tangible power in culture and on the world stage, rivaling that of world-straddling companies, celebrities, and media entities. At MSCHF2, you can find a range of unique and captivating products that push boundaries and spark conversations. Their offerings include the MSCHF x Crocs Big Red Boot, now with holes in them, for $450, and the Gobstomper Graylag Goose, a honking sensation priced at $195. You'll also discover the Super Normal 2 Orange Milk, a smooth dairy product with a citrus tang, priced at $170. In addition to their merchandise, MSCHF2 also offers the MSCHF Mag 360, a 360-page anthology of volumes 1-6, for $74.99. And if you're looking for something truly one-of-a-kind, their Made In Italy Bag, handcrafted in Italy, TX, is available for $550. Join MSCHF2 in their quest to challenge societal norms and unleash creativity.

## Industries

- 🍿 Arts and Entertainment
- 📊 Business and Consumer Services
- 🛍 E-commerce and Shopping
- 🖥 Computers Electronics and Technology
- 🍿 Performing Arts _(under Arts and Entertainment)_

## Links

- [youtube](https://youtube.com/channel/UCTDWbElZfS9n_9Fp31waxLw)
- [twitter](https://twitter.com/mschf)
- [instagram](https://instagram.com/mschf)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idVALrUnJg/w/225/h/225/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1771554747237)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idVALrUnJg/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781724950203)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Supernova | #ffc700 | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Fonts

- ui-sans-serif — asset _(custom)_
- Helvetica Neue — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idVALrUnJg/w/1500/h/500/idY2yYDezH.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781724950420)

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_Source: <https://brandfetch.com/mschf.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._