# MURI

- **Website:** <https://muri-drinks.com>
- **Primary alias:** `muri-drinks.com`
- **Founded:** 2020
- **Employees:** 2+
- **Location:** Copenhagen, Capital Region, Denmark
- **Company kind:** PRIVATELY HELD

## Description

Muri Drinks is a brand that specializes in crafting no and low alcohol beverages based in Copenhagen. Founded in 2020 by Murray Paterson, a former distiller at the Empirical Spirits distillery, and joined by Ioakeim Goulidis from the Noma Fermentation Laboratory, Muri draws inspiration from Copenhagen's gastronomic community and its expertise in fermentation. Their drinks are created using culinary techniques and unusual ingredients, resulting in nolo blends with real craft and a unique story. Quality is of utmost importance to Muri, which is why they collaborate with small-scale farmers and forage botanicals from Danish forests. By incorporating flavors and techniques connected to the culinary sphere, their drinks are the perfect complement to a meal. Muri takes a progressive approach to traditional wine pairing, offering a range of blended drinks that are designed for everyone to enjoy. Fermentation is the foundation of Muri's process, as they expertly layer together various types to create their distinctive flavors. They also utilize technique as their point of difference, employing special cultivated yeasts, kefir grains, sourdough starter, and techniques like dry carbonic maceration and lacto fermentation. Blending is another key aspect of their production, allowing them to build layers of flavor, funk, and complexity. Discover the innovative world of Muri Drinks and embark on a journey of flavor and fermentation with their exceptional nolo creations.

## Industries

- 🍔 Food and Drink

## Links

- [instagram](https://instagram.com/muridrinks)
- [linkedin](https://linkedin.com/company/muri-drinks)
- [facebook](https://facebook.com/muridrinks)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/id2svnCCD5/w/820/h/145/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1773440263675)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id2svnCCD5/w/100/h/100/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1773440263741)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tundora | #444444 | dark |
| Apricot | #e99e74 | light |
| Flamingo | #f0611d | accent |

## Fonts

- var(--heading-font-stack) — asset _(custom)_
- var(--font-body) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id2svnCCD5/w/400/h/225/idPxDMzqnO.jpeg?c=1bxid64Mup7aczewSAYMX&t=1773440263826)

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_Source: <https://brandfetch.com/muri-drinks.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._