Established in 1999, the company has grown to become one of the leading players in the German toy market. Its headquarters are located in Berlin, Germany. myToys offers a wide range of products for children of all ages, including toys, games, clothing, baby products, and school supplies.

The company aims to provide a convenient and seamless shopping experience for parents by offering a comprehensive selection of products from different brands and categories. Its online platform allows customers to browse and purchase items from the comfort of their homes. In terms of its global operations, myToys primarily focuses on the German market.

However, the company has expanded its reach through international shipping, allowing customers outside of Germany to purchase its products. Additionally, myToys operates several subsidiaries and partnerships. For instance, it has a joint venture with the Otto Group, one of the largest e-commerce companies in the world.

This collaboration enhances myToys' capabilities and strengthens its position in the market. In the highly competitive toy industry, myToys has established a strong market position. It has successfully positioned itself as a trustworthy and reliable brand, known for its wide assortment of quality products.

The company's commitment to customer satisfaction and its emphasis on providing a seamless shopping experience have contributed to its success. In terms of global sales, specific data on myToys' market share or revenue is not readily available. However, it is recognized as one of the leading e-commerce players in Germany's toy industry, competing with other major retailers such as Amazon and Toys R Us.

As for major events or achievements, myToys has consistently expanded its product lineup and adapted its strategy to cater to evolving consumer needs. The company has continuously invested in technology and innovation to enhance its online platform and improve customer experience. It has also created strategic partnerships with popular brands to offer exclusive products.

As of the latest information available, myToys continues to thrive as a prominent player in the German toy market. It remains focused on providing high-quality products and excellent customer service