# NAAFI

- **Website:** <https://naafi.co.uk>
- **Primary alias:** `naafi.co.uk`
- **Founded:** 1920
- **Employees:** 201+
- **Location:** Whiteley, England, United Kingdom
- **Company kind:** GOVERNMENT AGENCY

## Description

NAAFI is a brand that specializes in providing the comforts of home to British Armed Forces communities stationed at Ministry of Defence bases both in the UK and abroad. With a mission to enrich the lives of service personnel and their families, NAAFI offers a range of vital services and products. From retail to recreation, they cater to the needs of UK Forces communities, ensuring that no location is too remote for their reach. They operate canteens onboard HM Ships and even make British favorites available in the middle of the Atlantic. NAAFI also takes pride in their commitment to giving back, with all their surpluses dedicated to supporting Armed Forces communities worldwide. Whether it's through their cafés or their online NAAFI.shop, they are dedicated to improving the lived experience of our Forces communities. Visit NAAFI today and discover how they make a difference.

## Industries

- 🏭 Aerospace and Defense _(under Heavy Industry and Engineering)_
- 🏭 Heavy Industry and Engineering

## Links

- [twitter](https://twitter.com/naafisocial)
- [facebook](https://facebook.com/naafisocial)
- [instagram](https://instagram.com/naafisocial)
- [linkedin](https://linkedin.com/company/naafisocial)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idJxmsbKsS/w/1029/h/271/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1789555396155)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idJxmsbKsS/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789555396227)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Woodsmoke | #131314 | dark |
| Alabaster | #f9f9f9 | light |
| Alizarin Crimson | #d81e42 | accent |

## Fonts

- SofiaPro-Bold — asset _(custom)_
- Work Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idJxmsbKsS/w/1500/h/500/idJaWJaDcn.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789555396365)

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_Source: <https://brandfetch.com/naafi.co.uk>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._