# Naive.

- **Website:** <https://naive.se>
- **Primary alias:** `naive.se`
- **Founded:** 2007
- **Employees:** 11+
- **Location:** Stockholm, Stockholm County, Sweden
- **Company kind:** PRIVATELY HELD

## Description

Naive is a Stockholm-based creative production company founded in 2007. It works across live action, animation and hybrid production, bringing together conceptual storytelling, playful art direction and innovative technology to create commercial productions for brands and agencies worldwide. Its services include visual effects, 3D and 2D animation, alongside live-action filmmaking and fiction projects.

Naive’s portfolio features campaigns, films, trailers and title sequences for clients including IKEA, Netflix, Lindex, Klarna, Arla, Lidl, POC and Raw Fury. The work ranges from product and brand advertising to entertainment and storytelling, with projects such as animated campaigns, game launch trailers, music videos and documentary-style films. The company describes its approach as bold-hearted and wonder-fueled, combining craft and creative experimentation to produce distinctive visual work.

Based in Stockholm, Naive collaborates with clients and agencies internationally. The company also welcomes inquiries about new business, emerging talent and internships, reflecting its focus on both production partnerships and creative development.

## Industries

- 🍿 TV Movies and Streaming _(under Arts and Entertainment)_
- 🍿 Arts and Entertainment

## Links

- [facebook](https://facebook.com/naivesociety)
- [instagram](https://instagram.com/naive.society)
- [linkedin](https://linkedin.com/company/naive-ab)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idv-YqgeFV/w/820/h/232/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791799626010)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idv-YqgeFV/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791799626127)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Blue | #2300ff | accent |
| Spring Wood | #f5f3eb | light |
| Lucky Point | #1e176d | dark |

## Fonts

- Domaine Text — asset _(custom)_
- Founders Grotesk — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idv-YqgeFV/w/400/h/70/id5vrRYGrV.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791799626218)

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_Source: <https://brandfetch.com/naive.se>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._