Nanette Lepore is a prominent brand within the portfolio of Bluestar Alliance, a renowned brand management company. Established in 2006 by Joseph Gabbay and Ralph Gindi, Bluestar Alliance owns and oversees the development and marketing of various consumer brands, ranging from luxury to mass-market segments. Nanette Lepore represents one of their esteemed fashion labels.

As a brand, Nanette Lepore upholds its distinctive heritage and brand equity while exploring new categories and distribution channels. Bluestar's extensive network of international and domestic partners allows Nanette Lepore to expand its reach globally. With over 100 stores worldwide across North America, Europe, Australia, South America, Asia, the United Arab Emirates, the Middle East, and India, Nanette Lepore has secured a prominent position in the fashion industry.

Bluestar Alliance's expertise lies in brand management, marketing strategy, asset evaluation, licensing, and international expansion. They ensure that Nanette Lepore resonates with consumers through comprehensive marketing tactics, including brand marketing, print and digital advertising, social media marketing, influencer relations, public relations, and participation in trade shows and events. With a focus on enhancing consumer brand recognition, Nanette Lepore delivers exquisite fashion pieces and a well-crafted brand experience that resonates with customers around the world