# New Balance

- **Website:** <https://newbalance.co.il>
- **Primary alias:** `newbalance.co.il`

## Description

New Balance, established in 1906 in Boston, has evolved from a manufacturer of arch supports to a leading global brand in athletic footwear and apparel. The brand stands out for its commitment to meet the diverse needs of athletes across all levels. New Balance excels in offering a wide variety of products including running shoes, lifestyle footwear, and specialized athletic gear. Their offerings encompass collections for men, women, and children, featuring everything from casual sneakers to performance-driven running shoes designed for various distances and terrain types.

In addition to shoes, New Balance provides an extensive range of athletic apparel such as shorts, sports bras, hoodies, and jackets, ensuring that customers can find stylish and functional clothing to complement their active lifestyles. The company's dedication to fit and performance is further emphasized by its focus on inclusivity, offering sizes that cater to all individuals, including wide options and extended sizes. With a strong commitment to sustainability and customer satisfaction, New Balance continues to innovate its products while upholding core values of integrity and teamwork.

## Industries

- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏈 Sports
- 🏈 Running _(under Sports)_

## Links

- [facebook](https://facebook.com/NewBalanceIsrael)
- [instagram](https://instagram.com/newbalance)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idCoJBGZn8/w/820/h/410/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1789632718446)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Monza | #cf0a2c | accent |
| Rosewood | #5d030b | dark |
| White | #ffffff | light |

## Fonts

- Garamond-BookCondensed — asset _(custom)_

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_Source: <https://brandfetch.com/newbalance.co.il>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._