# Lazada

- **Website:** <https://newlegendsbrand.com>
- **Primary alias:** `newlegendsbrand.com`

## Description

Lazada Group, established in 2012, has emerged as Southeast Asia's premier eCommerce platform, serving customers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group since 2016, Lazada leverages advanced technology and logistics to connect consumers with a vast array of products and brands, aiming to reach 300 million customers by 2030.

Lazada offers a variety of services, including LazMall, a virtual mall featuring over 32,000 top international and local brands, which ensures product authenticity, rapid delivery, and a flexible return policy. The Lazada Marketplace empowers sellers by providing access to millions of customers, along with essential tools such as secure payment solutions and comprehensive customer support. Additionally, Lazada promotes cross-border commerce, enabling Southeast Asian consumers to access international products while allowing regional brands to expand their reach globally.

With a commitment to enhancing the shopping experience through innovative technology and robust logistics, Lazada continues to redefine retail in the region.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idLp1bCVxs/w/698/h/210/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740366387170)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idLp1bCVxs/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740366387270)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Pelorous | #33a7b5 | accent |
| Ebony | #17132a | dark |
| Bittersweet | #fb6962 | light |

## Fonts

- sans-serif — asset _(custom)_
- serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idLp1bCVxs/w/1500/h/500/id5Wf5J0us.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740366387074)

---

_Source: <https://brandfetch.com/newlegendsbrand.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._