Npd is a leading market research company based in the United States. It specializes in providing consumer and retail information to help businesses make informed decisions and drive growth. The company's headquarters is located in Port Washington, New York.

Founded in 1967, Npd has a rich history and has become a trusted source of market intelligence. It was originally known as the National Purchase Diary Panel and started by conducting surveys through direct mail. Over the years, Npd evolved and embraced technological advancements to collect data and analyze consumer behavior more effectively.

Npd offers a wide range of products and services to its clients. Its core offerings include sales tracking, market research, and advisory services. The company tracks sales data across various industries, such as apparel, beauty, consumer electronics, food, and more.

It utilizes advanced analytical tools and proprietary methodologies to provide insights on market trends, consumer preferences, and competitive landscapes. On a global scale, Npd has expanded its operations and established a presence in multiple countries. It has several subsidiaries and joint ventures worldwide, including NPD Group Australia, NPD Group Japan, and NPD Group China.

These partnerships allow the company to deliver localized insights and better serve its clients in different regions. Npd is recognized as a leader in the market research industry and maintains a strong market position. Its comprehensive data and industry expertise equip businesses with valuable insights to gain a competitive edge.

The company faces competition from other market research firms, but its longstanding reputation and robust services have contributed to its success. Over the years, Npd has experienced several major events and achievements. In recent years, the company has been focused on leveraging technology to enhance data collection and analysis.

It has also made strategic acquisitions to expand its service offerings and geographic reach. Currently, Npd continues to be at the forefront of market research. It adapts to changing market dynamics and helps brands navigate uncertain environments.

With its commitment to innovation and delivering actionable insights, Npd remains a trusted partner for businesses worldwide. In conclusion, Npd is a prominent market research company headquartered in the United States. It offers a wide range of products and services to help businesses gain a competitive advantage.

With a global presence, strategic partnerships, and a strong market position, Npd continues to be a leader in the industry