# Lazada

- **Website:** <https://nueracity.com>
- **Primary alias:** `nueracity.com`

## Description

Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, operational in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group, Lazada is at the forefront of a retail revolution, combining cutting-edge technology and extensive logistics capabilities to offer a seamless shopping experience. Committed to connecting consumers with a vast array of products, Lazada features LazMall, the largest virtual mall in Southeast Asia, providing over 32,000 international and local brands with a guarantee of authenticity, rapid delivery, and easy returns.

Through its Marketplace, Lazada connects retailers with millions of potential customers while offering comprehensive support services. The Cross-Border platform broadens access to global products, featuring sellers from countries such as China and the US, supported by advanced logistics ensuring prompt delivery. With a focus on secure transactions and enhancing the shopping journey through innovative technology, Lazada continues to set the standard for eCommerce in the region, aiming to serve 300 million customers by 2030.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idlvYrXQBr/w/1000/h/235/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740390119165)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idlvYrXQBr/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740390119417)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Bright Sun | #ffd833 | accent |
| Kingfisher Daisy | #2d0292 | dark |
| Laser Lemon | #fffe5b | light |

## Fonts

- Roboto-Regular — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idlvYrXQBr/w/1500/h/500/idBlFLErKV.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740390118779)

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_Source: <https://brandfetch.com/nueracity.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._