# Obela

- **Website:** <https://obela.com.au>
- **Primary alias:** `obela.com.au`
- **Founded:** 2011
- **Employees:** 51+
- **Location:** Cavan, South Australia, Australia
- **Company kind:** PRIVATELY HELD

## Description

Obela Australia is a leading brand that specializes in creating a diverse range of fresh, healthy, and wholesome dips and spreads. As a joint venture between PepsiCo and Strauss Group, two global food and beverage giants, Obela is committed to bringing people together through exciting and authentic food experiences. With a focus on using fresh flavors and a combination of traditional and modern methods, Obela delivers delicious products that are perfect for any occasion. Obela offers a variety of dip brands, including Obela, Red Rock Deli, and Copperpot, available in different sizes and formats such as snack packs, bulk containers, and spreading tubs. Their Obela garnished entertaining range is a true showstopper, elevating any gathering. With headquarters in New York and operations in Central America, Western Europe, Australia, and New Zealand, Obela has a global presence. In Australia and New Zealand, the brand employs approximately 100 dedicated team members across three sites. Obela's success stems from their commitment to quality, meaningful growth, and innovation. Their values, including being accountable, trustworthy, and driven, guide their everyday decisions. Join Obela in their mission to unite and delight the world with their planet-positive food.

## Industries

- 🍔 Food and Drink _(under Food and Drink)_
- 🍔 Food and Drink

## Links

- [instagram](https://instagram.com/obela_au)
- [linkedin](https://linkedin.com/company/obela-fresh-dips-)
- [facebook](https://facebook.com/obelaAU)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id6XJUXRkm/w/244/h/244/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1787933794640)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id6XJUXRkm/w/600/h/600/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1787933794741)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Luxor Gold | #a08629 | dark |
| Serenade | #fff5e5 | light |
| Mexican Red | #9d2235 | accent |

## Fonts

- BELLABOO — asset _(custom)_
- Nexa-Regular — asset _(custom)_

## Imagery

- banner _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id6XJUXRkm/w/1500/h/500/idIGtXXrK2.png?c=1bxid64Mup7aczewSAYMX&t=1635890038277)

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_Source: <https://brandfetch.com/obela.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._