@oceanspray.com
Ocean Spray is a vibrant agricultural cooperative owned by more than 700 cranberry farmers in the United States, Canada and Chile who have helped preserve the family farming way of life for generations.
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Ocean Spray is a popular agricultural cooperative that is headquartered in Lakeville-Middleboro, Massachusetts, United States. It was founded in 1930 by three cranberry growers - Marcus L. Urann, John C.
Makepeace, and Elizabeth F. Lee. The cooperative was initially formed to help distribute and market their cranberry crop.
Ocean Spray is primarily known for its cranberry-based products, including cranberry juices, dried cranberries, cranberry sauces, and cranberry juice blends. They offer a variety of fruit flavors such as blueberry, raspberry, and pomegranate, along with their cranberry base. The company also produces a range of grapefruit juices.
With a presence in over 100 countries, Ocean Spray operates on a global scale. It has several noteworthy subsidiaries and partnerships. One significant partnership is with PepsiCo, which was formed in 2006.
Through this agreement, PepsiCo distributes and markets Ocean Spray juices and juice drinks in 50 countries outside of North America. This partnership has greatly expanded the company's global reach. In terms of market position, Ocean Spray is a leading player in the cranberry industry.
It holds a significant market share in the United States and is well-known for its quality cranberry products. The cooperative faces competition from other juice manufacturers and producers of cranberry products, but it remains a trusted and reputable brand in the market. Over the years, Ocean Spray has achieved several milestones.
In 1976, it became the first agricultural cooperative to advertise on national television in the United States. This helped to increase its brand visibility and popularity. In recent years, the company has also focused on product innovation, introducing new flavors and product lines to cater to changing consumer preferences.
As of the latest information available, Ocean Spray continues to be successful and influential in the cranberry industry. It remains committed to sustainability and responsible farming practices. The cooperative has also expanded its focus to include research and development, exploring new ways to utilize cranberries for health and wellness benefits.
Ocean Spray is a well-established brand that continues to grow and adapt to the changing market
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