OMCP is a leading brand in the digital marketing industry, offering comprehensive certification and standards for professionals in the field. With a focus on verifying skills, education, and experience, OMCP provides two certification options: OMCA for generalists and OMCP for specialists. These certifications are highly respected and sought after by employers, as they demonstrate a deep understanding of digital marketing concepts and practices.

OMCP's certifications are based on competencies defined by industry leaders, including top brands and agencies. These competencies are regularly updated through formal role studies, published authors, elected committees, academics, and hiring managers. This ensures that certified professionals are equipped with the most current knowledge and skills required for success in the rapidly evolving digital marketing landscape.

For employers, teams, and agencies, hiring and training professionals with OMCP certifications leads to improved marketing performance. These certifications promote a common understanding of digital marketing, increase participation in training, and provide a valuable career-building benefit for employees. Educators and training providers also benefit from OMCP's standards and resources.

OMCP offers free course outlines, competency guides, and industry surveys to help instructors meet digital marketing requirements. Additionally, OMCP Registered Education Providers have verified curriculum, instructors, and processes to prepare professionals for OMCP exams. Join OMCP as a volunteer, supporting member, or committee member to make a difference in the industry.

Through volunteer work from respected authors, educators, and thought leaders, OMCP certification standards are authored and maintained to ensure the highest quality and relevance. Overall, OMCP is a trusted brand that provides the necessary resources for individuals and organizations to excel in the world of digital marketing