# ON Beaute

- **Website:** <https://onbeaute.com>
- **Primary alias:** `onbeaute.com`
- **Founded:** 2018
- **Employees:** 2+
- **Location:** London, England, United Kingdom
- **Company kind:** PRIVATELY HELD

## Description

ON Beaute is a female-founded, independent beauty brand that aims to provide a reliable and unbiased platform for beauty enthusiasts. They aggregate verified industry ratings, reviews, and content to help their readers make informed purchasing decisions and save both time and money. By breaking away from the typical publishing business model, they remain free from sponsored content, ensuring that no brand can influence or pay for the editorial content or product scores. ON Beaute utilizes a combination of AI sentiment analysis and a team of curators to read and analyze hundreds of reviews from their approved sources, resulting in representative pull-quotes. Products that receive scores above 65% are awarded the On Beaute Verified Badge, while those with scores below 64% are given the On Beaute Denied Badge. The platform also runs generic display ads and uses affiliate links, but rest assured, their integrity remains uncompromised. Founded in 2022 by Chanella Buck, ON Beaute offers beauty consumers a fair playing ground, free from the biases of paid marketing and brand influence.

## Industries

- 🏝 Beauty and Cosmetics _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [youtube](https://youtube.com/channel/UCaOTzTi7a9jy9a52ESaCr0A)
- [instagram](https://instagram.com/onbeauteofficial)
- [linkedin](https://linkedin.com/company/on-beaute)
- [facebook](https://facebook.com/OnBeaute)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idHShgKVFz/w/820/h/110/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1779091187631)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| Alto | #d5d5d5 | light |

## Fonts

- Gotham-Light — asset _(custom)_
- Bodoni Moda — asset _(google)_

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_Source: <https://brandfetch.com/onbeaute.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._