OpenBusiness is a brand that transforms people's purchases into valuable analytics for companies. With over 7 years of experience in marketing research, we understand the importance of timely and reliable information. Our unique 24/7 analytics system processes billions of transactions from authoritative sources, created with the expert support of MasterCard.

We believe in the power of data partnerships and strive to create an ecosystem where data exchange drives our business and that of our partners. OpenBusiness is a cutting-edge product that empowers our clients to make informed decisions based on unique data. By deeply understanding consumer behavior, companies can offer customers what they truly want to buy.

Our journey began with the launch of the first automated financial assistant, PingFin, in Belarus in 2018. From there, we evolved into an analytics platform for businesses, thanks to the analysis of transactional data to enhance our product. As we look to the future, we will focus on building a unique ecosystem and the most extensive repository of transactional data aggregated from various sources.

Our goal is to become the number one platform for competitor analysis. Our long-term vision includes global expansion and revolutionizing the competitive analysis segment on a global scale