Optimized Markets is a brand that aims to bring economic efficiency and ease to the process of selling and scheduling advertising campaigns across various platforms, including TV, internet, mobile, and cross-media. The current way of selling and buying ad campaigns is riddled with inefficiencies and limitations, such as separate sales and traffic systems, lack of optimization, limited targeting and campaign control, and ad hoc processes. This leads to inefficient allocations, low revenue, and expensive makegoods.

With Optimized Markets, all of these challenges are addressed. Their optimization-powered approach enables limitless ad targeting and provides complete campaign control. They offer a modular software suite, which can be tailored to different usage modes in sales pricing.

Their software suite streamlines the entire process, making it easier for advertisers and publishers to maximize revenue and get the most out of their advertising campaigns. Experience the future of advertising campaign selling and buying with Optimized Markets. Contact them today to learn more about how they can transform your ad campaigns