ORLA is the leading business association for the foodservice and lodging industry in Oregon. As a not-for-profit trade organization, ORLA represents over 3,000 member units and advocates for over 10,000 foodservice locations and over 2,400 lodging establishments in Oregon. With the mission to protect, improve, and promote Oregon Hospitality, ORLA serves as the industry's leading advocate.

The Oregon Restaurant & Lodging Association plays a vital role in supporting the hospitality industry, which is the second largest business sector in the state, behind healthcare. In 2022, this industry provided over 197,000 jobs to working Oregonians and generated over $10. 9 billion in annual sales for Oregon.

In addition to representing the interests of the industry, ORLA also operates the Oregon Hospitality Foundation (OHF), an independent 501c3 foundation that supports educational opportunities and job training programs. OHF focuses on the workforce, educational, training, and philanthropic needs of Oregon's hospitality industry. ORLA is dedicated to promoting diversity and inclusion within the industry and fostering a stronger, more inclusive hospitality community.

They strive to understand and promote diversity, equity, and inclusion, providing training opportunities to staff, leadership, and industry on these essential competencies. As a member of ORLA, you can access cost-saving programs, resources, and the Buyer's Guide, while also having the opportunity to participate in various advocacy and leadership initiatives. Join ORLA today to become a part of the thriving Oregon hospitality industry