# Original SWAT

- **Website:** <https://originalswat.com>
- **Primary alias:** `originalswat.com`

## Description

Original S.W.A.T. is a tactical footwear brand founded in 1999 with a focus on creating boots for the demanding environments faced by law enforcement officers and elite S.W.A.T. teams. Its design approach challenges traditional boot construction: rather than expecting wearers to adapt their feet to the footwear, the brand aims to make boots that fit the foot naturally. Original S.W.A.T. uses lasts influenced by athletic footwear to combine a more foot-conscious fit with the support and durability expected of a tactical boot. The company describes its design philosophy as providing a legendary no-break-in period, with comfort intended to support long shifts. Its development has continued to draw on advances in athletic footwear, including the Alpha Series, released in 2019 and described by the brand as its most athletic boot to date. Original S.W.A.T. offers tactical boots through its online shop and provides customer resources such as shipping and returns information, a store locator, dealer locator, and FAQ. The brand also connects with customers through Facebook and Instagram.

## Industries

- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_

## Links

- [facebook](https://facebook.com/OriginalSWAT)
- [instagram](https://instagram.com/originalswat)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id7WgDE56V/w/1024/h/450/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792578839098)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id7WgDE56V/w/180/h/180/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792578839180)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cod Gray | #1a1a1a | dark |
| White | #ffffff | light |

## Fonts

- Karla — asset _(google)_
- Open Sans — asset _(google)_

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_Source: <https://brandfetch.com/originalswat.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._