# Lazada

- **Website:** <https://pafipaser.org>
- **Primary alias:** `pafipaser.org`

## Description

Lazada Group, founded in 2012, is Southeast Asia’s premier eCommerce platform, serving six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As the regional flagship of Alibaba Group since 2016, Lazada combines innovative technology, robust logistics, and secure payment solutions to transform the retail landscape. With aspirations to serve 300 million customers by 2030, Lazada offers an extensive array of products through LazMall, a virtual mall featuring over 32,000 trusted brands that guarantees product authenticity and rapid delivery.

Lazada Marketplace empowers retailers to reach millions of new customers, providing essential services such as secure payment options and customer support. The platform hosts products across 18 categories, including health and beauty, fashion, and home appliances. Additionally, Lazada's cross-border initiative connects Southeast Asian brands with international consumers, featuring a diverse selection of products from markets like China and Europe. With advanced logistics and technology, Lazada ensures that customer orders are fulfilled quickly and efficiently, redefining the shopping experience in the region.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idPQeYtPcS/w/300/h/68/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740299197602)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idPQeYtPcS/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740299197859)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Matisse | #16849b | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Fonts

- Roboto-Regular — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idPQeYtPcS/w/1500/h/500/idbdxmm3TC.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740299197325)

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_Source: <https://brandfetch.com/pafipaser.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._