# Parade

- **Website:** <https://parade.ai>
- **Primary alias:** `parade.ai`
- **Founded:** 2015
- **Employees:** 11+
- **Location:** San Francisco, California, United States
- **Company kind:** PRIVATELY HELD

## Description

Parade is a leading brand that specializes in capacity management for freight brokerages and 3PLs (third-party logistics). They offer an innovative platform that automates and streamlines the booking process, allowing teams to book more loads per day. With Parade's AI-powered technology, finding the right carrier for each load becomes faster and more efficient, saving significant time and effort. Additionally, Parade's capacity management system helps build and maintain carrier relationships, reducing onboarding costs and increasing repeat business. The platform also drives improved pricing, maximizing gross margins for brokerages. Parade seamlessly integrates with various freight broker tech tools such as TMS (Transportation Management Systems), digital freight networks, carrier onboarding and compliance tools, and visibility tools. Trusted by industry leaders, Parade's platform is praised for its ability to match available trucks with freight, driving business growth. Explore their resources, including blogs, case studies, videos, and infographics, to learn more about Parade's expertise in capacity management. Request a demo today and experience how Parade can help you book 30% more freight.

## Industries

- 📊 Shipping and Logistics _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idQ3jitAKX/w/64/h/64/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781883136152)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Black | #000000 | dark |
| Jordy Blue | #73beef | light |
| Blue Ribbon | #0165ee | accent |

## Fonts

- var(--font-family) — asset _(custom)_
- sans-serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idQ3jitAKX/w/1500/h/500/idZt8nzVVD.jpeg?c=1bxid64Mup7aczewSAYMX&t=1698547373647)

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_Source: <https://brandfetch.com/parade.ai>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._