# Patagonia

- **Website:** <https://patagonia.co.kr>
- **Primary alias:** `patagonia.co.kr`

## Description

Patagonia Korea is a responsible outdoor apparel and gear brand dedicated to environmental sustainability and social responsibility. Known for its high-quality products, Patagonia offers a wide range of items for men, women, and children, including jackets, fleece, activewear, and accessories. Their collections feature innovative designs like the R1® Air for extreme conditions and the Black Hole® series for travel, ensuring durability and functionality.

In addition to their impressive product lineup, Patagonia encourages sustainable practices through initiatives like their Worn Wear program, which allows customers to trade in used items for credit, promoting a circular economy. The brand also champions activism with its commitment to donating 1% of sales to environmental causes, thereby fostering a community of eco-conscious customers. With convenient online shopping, flexible shipping options, and a strong dedication to minimizing their environmental footprint, Patagonia Korea is at the forefront of merging outdoor adventures with responsible consumerism.

## Industries

- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🎸 Hobbies and Leisure
- 🎸 Camping Scouting and Outdoors _(under Hobbies and Leisure)_

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/iduFDY-MZA/w/820/h/957/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1775709819814)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| West Coast | #603c19 | dark |
| Periwinkle Gray | #c8d0e7 | light |
| Boston Blue | #3787b7 | accent |

## Fonts

- Pretendard — asset _(custom)_
- Notosans — asset _(google)_

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_Source: <https://brandfetch.com/patagonia.co.kr>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._