# PayU India

- **Website:** <https://payu.in>
- **Primary alias:** `payu.in`

## Description

PayU is a leading brand that empowers businesses in India to streamline their digital payment processes. With a wide array of payment options, including credit cards, debit cards, net banking, BNPL, QR codes, UPI, and Wallets, PayU offers the best digital payment solutions for the Indian market. PayU understands the diverse needs of businesses and aims to help them grow, do more, and be more. Their payment solutions are tailored to work for your specific business requirements. From seamless payment gateways to secure transactions, PayU ensures a smooth and outstanding customer experience. Trusted by over 5 lakh+ merchants, PayU offers easy integrations that enable businesses to go live in minutes. With total flexibility in payment modes, you have the freedom to manage your money your way. Their payment ecosystem, including PayU Vista, provides improved financial access and customized virtual banking accounts and credit solutions. PayU is committed to transparency and fairness. They only charge you when you make money, with no hidden fees. Starting with PayU is hassle-free, with easy-to-understand documents and resources to guide you. Their friendly customer support team is always ready to assist you through email, live chat, or a callback. Join PayU today to embark on a business journey that leads to new heights every day. Sign up now to experience seamless payments and deliver an exceptional customer experience.

## Industries

- 💰 Finance
- 🖥 Computers Electronics and Technology
- 🖥 Computers Electronics and Technology _(under Computers Electronics and Technology)_
- 📊 Business and Consumer Services
- 🖥 Programming and Developer Software _(under Computers Electronics and Technology)_

## Links

- [twitter](https://twitter.com/PayUindia)
- [instagram](https://instagram.com/payuindia)
- [facebook](https://facebook.com/PayU.India)
- [linkedin](https://linkedin.com/company/payu)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idLxKkQNzV/w/820/h/447/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1789999656213)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idLxKkQNzV/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789999656307)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Casal | #2f695d | dark |
| Rose Bud | #f9b08f | light |
| Jade | #00ad7d | accent |

## Fonts

- Open Sans — asset _(google)_
- Roboto Slab — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idLxKkQNzV/w/1500/h/500/idQedPN7ZP.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789999656491)

---

_Source: <https://brandfetch.com/payu.in>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._