# Erica Gorochow

- **Website:** <https://peprally.co>
- **Primary alias:** `peprally.co`
- **Location:** New York, New York, United States

## Description

PepRally is a dynamic and innovative studio led by Erica Gorochow, a renowned director, designer, and illustrator based in Brooklyn. With an impressive repertoire, PepRally offers a range of exceptional services and products. The studio has collaborated with esteemed clients like Signaloid, IBM, and Patriot Act, creating visually stunning and captivating content. PepRally's portfolio includes remarkable projects such as Six Sides of Katherine Hepburn showcased at MoMA, as well as contributions to The New York Times, Future Now, and ideo.org. Their work extends to various mediums, including short films, GIFs, and comprehensive Twitter campaigns. Passionate about creating impactful visuals, PepRally has partnered on projects like Dear Europe and FEMA's short film. Additionally, their thought-provoking work has been featured in Motionographer, Walmart campaigns, and the New Museum. To stay connected with PepRally and experience their extraordinary creations, follow them on Instagram, Vimeo, and Twitter. With their headquarters in Brooklyn, the studio continues to push artistic boundaries, bringing forth innovative designs and content until 2023 and beyond.

## Industries

- 🍿 Arts and Entertainment
- 🖥 Computers Electronics and Technology
- 🖥 Graphics Multimedia and Web Design _(under Computers Electronics and Technology)_
- 📊 Business and Consumer Services
- 🍿 Animation and Comics _(under Arts and Entertainment)_

## Links

- [twitter](https://twitter.com/gorociao)
- [instagram](https://instagram.com/peprallyco)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idl2A6_Urx/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1776280962620)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idl2A6_Urx/w/32/h/32/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1776280962480)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Lochmara | #0088cb | dark |
| Burnt Sienna | #ed5956 | light |
| Bittersweet | #fe695f | accent |

## Fonts

- var(--font-family) — asset _(custom)_
- sans-serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idl2A6_Urx/w/1500/h/500/idTFybnXT_.jpeg?c=1bxid64Mup7aczewSAYMX&t=1776280962829)

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_Source: <https://brandfetch.com/peprally.co>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._