# BNP Paribas 𝙋𝙚𝙧𝙨𝙤𝙣𝙖𝙡 𝙁𝙞𝙣𝙖𝙣𝙘𝙚

- **Website:** <https://personal-finance.bnpparibas>
- **Primary alias:** `personal-finance.bnpparibas`

## Description

BNP Paribas Personal Finance is a wholly owned subsidiary of BNP Paribas and a major provider of consumer financing in Europe. For nearly 70 years, it has worked with customers and partners to help people finance their projects through a range of credit solutions. The company operates in 21 countries and serves 25 million customers, supported by more than 16,000 employees worldwide. Its activities include consumer credit and related services, with insurance offerings such as Protexxio Budget also featured in its business news. BNP Paribas Personal Finance works with partners and retailers, and its public-facing initiatives include the Cetelem Observatory, podcasts, and information about its business and commitments. The company highlights responsible development, including financing for the energy transition, and publishes sustainability information about its activities. It also offers career opportunities across a range of professions and countries. At the end of 2025, the company reported €107 billion in outstanding loans, €5.2 billion in net banking income, and €968 million in pre-tax net income, reflecting the scale of its international operations.

## Industries

- 💰 Finance
- 💰 Banking Credit and Lending _(under Finance)_

## Links

- [twitter](https://twitter.com/bnpp_pf)
- [instagram](https://instagram.com/bnpparibas_pf)
- [youtube](https://youtube.com/channel/UCpxgvlG7xCvG8GZY4cQ_h9g)
- [linkedin](https://linkedin.com/company/bnp-paribas-personal-finance)

## Logos & icons

- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idN-WEV7jQ/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1791465645877)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idN-WEV7jQ/w/989/h/182/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791465645727)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| White | #ffffff | light |
| Jade | #01ab62 | accent |
| Black | #000000 | dark |

## Fonts

- BNPP Type — asset _(custom)_
- BNPP Sans — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idN-WEV7jQ/w/1500/h/500/idZ_JAQwZl.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791465646052)

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_Source: <https://brandfetch.com/personal-finance.bnpparibas>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._