# PhenoRoot

- **Website:** <https://phenoroot.com>
- **Primary alias:** `phenoroot.com`
- **Founded:** 2019
- **Employees:** 2+
- **Location:** Rehovot, Central District, Israel
- **Company kind:** PRIVATELY HELD

## Description

PhenoRoot is a brand that specializes in research and diagnosis services using soil-grown plants under controlled growing conditions. With a focus on promoting data-driven, logical decision-making in the agricultural sector, PhenoRoot aims to create the largest root phenotyped collection ever constructed. 

Their phenotyping technology is non-disruptive, making it applicable in the field. By rapidly extracting unique data, PhenoRoot provides essential information for breeding programs, detecting soil-borne diseases, and testing the efficiency of fertilizers and biostimulants. 

Recognizing that 80% of all plant problems start with soil and roots, PhenoRoot has developed unique capabilities for accurately diagnosing the root system of plants growing in different soil types. They also diagnose the upper plant parts based on customer requirements. 

Leading companies and universities rely on PhenoRoot's technology for testing new fertilizers, scanning new herbicide molecules, and breeding programs for yield stability and carbon sequestration. Collaborating with these institutions, PhenoRoot helps gain a deeper understanding of crop responses under various environmental conditions.

With a team of experts in algorithms, computer vision, and plant sciences, PhenoRoot is committed to revolutionizing the agricultural industry for improved yield and stress management.

## Industries

- ⛑ Biotechnology and Pharmaceuticals _(under Health)_
- ⛑ Health

## Links

- [linkedin](https://linkedin.com/company/phenoroot)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idYn1eNxkm/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1779173304703)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idYn1eNxkm/w/180/h/180/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1779173304611)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tapa | #767574 | accent |
| Black | #000000 | dark |
| Cloudy | #a8a6a5 | light |

## Fonts

- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idYn1eNxkm/w/1128/h/191/idBNHmQf9j.jpeg?c=1bxid64Mup7aczewSAYMX&t=1779173304848)

---

_Source: <https://brandfetch.com/phenoroot.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._