# PLAYAR

- **Website:** <https://playar.com>
- **Primary alias:** `playar.com`
- **Founded:** 2020
- **Employees:** 11+
- **Location:** Antwerp, Flanders, Belgium
- **Company kind:** PRIVATELY HELD

## Description

PLAYAR is a dynamic full-service agency that specializes in creating immersive experiences for brands and agencies. Our expertise lies in augmented reality (AR) on popular platforms such as Snapchat, Instagram, Facebook, TikTok, and the web (WebAR). In addition, we excel in virtual world building within the exciting realm of the Metaverse. 

At PLAYAR, we are passionate about connecting the realms of pop and game culture, seamlessly blending the real and virtual worlds to create playful and engaging experiences. Our talented team is composed of experts who are deeply rooted in these cultures and are dedicated to pushing the boundaries of AR technology.

Since our establishment in 2020, PLAYAR has successfully developed over 200 immersive experiences for renowned clients including Disney, Samsung, Gucci, Oreo, DIOR, and Coca-Cola, among others. Headquartered in Antwerp, Europe, we cater to clients worldwide.

Whether you're seeking strategic guidance and ideation for your XR project, compelling 2D/3D design, seamless development and VFX integration, or simply want to explore the possibilities of XR, PLAYAR is here to transform your vision into reality. Let's play together and create unforgettable experiences that captivate audiences across platforms. Contact us now to get started!

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [instagram](https://instagram.com/playarstudio)
- [linkedin](https://linkedin.com/company/playarstudio)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idlKAU5y_M/w/820/h/116/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1776126047611)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idlKAU5y_M/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1776126047713)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cardinal | #c32023 | accent |
| Shark | #1e1f24 | dark |
| Perfume | #c6acf3 | light |

## Fonts

- system-ui — asset _(system)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idlKAU5y_M/w/1400/h/750/id4cpZZEqm.jpeg?c=1bxid64Mup7aczewSAYMX&t=1776126047893)

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_Source: <https://brandfetch.com/playar.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._