Benjamin Williams, also known as the Product-Led Geek, is a strategic advisor to startup founders and heads of product and growth. With over 20 years of experience as an operator, Ben specializes in building, nurturing, and scaling high-performing product and cross-functional growth teams. He now focuses on helping others achieve strategic impact through sustainable and defensible growth.

Ben offers a range of services to assist businesses in their growth journey. His expertise includes defining and improving activation and engagement, establishing and scaling Product-Led Sales (PLS), creating effective user onboarding experiences, developing growth and product strategies, and identifying and quantifying growth loops. Ben is also experienced in building and coaching high-performing teams, designing growth processes, and implementing data and analytics infrastructure.

Ben has a proven track record in his previous roles at companies like Snyk and CloudBees, where he led product teams and achieved significant year-over-year ARR growth. Join thousands of founders and product and growth operators who are learning from Ben's insights through his weekly newsletter. Trust Benjamin Williams to drive your business towards success with his strategic guidance and expertise