# PowerForTomorrow

- **Website:** <https://powerfortomorrow.org>
- **Primary alias:** `powerfortomorrow.org`

## Description

Power for Tomorrow (PFT) is a brand dedicated to being the nation's premier resource for insightful research, commentary, and information about the regulated electric utility model. Our mission is to protect consumers and support environmental and public policy goals. We firmly believe that promoting deregulation across America poses significant risks for customers, as seen in the recent Texas electric system failure.

At PFT, we prioritize putting consumers first. We recognize that navigating the complex electric market can be challenging, and it should be designed to benefit consumers, not just large business interests. We also emphasize the importance of reliable and affordable power, which is best achieved through the vertically integrated utility model. This model empowers customers to benefit from the evolving electric grid and ensures states can protect customers and achieve public policy goals.

Furthermore, PFT advocates for a clean energy future. By making energy choices through a planned and integrated process, we can keep rates low, maintain reliability, and meet environmental priorities. We also encourage innovation in the utility industry, as regulation must keep up with the rapid dynamics of the energy sector.

Our team of experts, including Parris Glendening, Steve Larsen, Ed Hirs, and Brien Sheahan, bring extensive experience and knowledge to guide our work. With Gary Meltz as the Executive Director, we are committed to providing reliable information and advocating for sensible regulation that benefits consumers, the environment, and the greater good.

Visit our website to learn more about our principles, read informative articles and blog posts, watch videos, and get in touch with us.

## Industries

- ⚖️ Law and Government
- 🏭 Heavy Industry and Engineering
- 🏭 Energy Industry _(under Heavy Industry and Engineering)_
- 🎗 Community and Society

## Links

- [youtube](https://youtube.com/channel/UCo34v6TXqs7J2w-NKnYijrw)
- [twitter](https://twitter.com/power_tomorrow)
- [linkedin](https://linkedin.com/company/powerfortomorrow)
- [facebook](https://facebook.com/powerfortomorrow)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idOj5Ymay2/w/1251/h/583/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1774432571519)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idOj5Ymay2/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1774432571591)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cornflower | #87b0de | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Fonts

- Helvetica Neue — asset _(custom)_
- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idOj5Ymay2/w/1500/h/500/idpixBBYx8.jpeg?c=1bxid64Mup7aczewSAYMX&t=1774432571772)

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_Source: <https://brandfetch.com/powerfortomorrow.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._