# Practical Magic

- **Website:** <https://practical-magic.com>
- **Primary alias:** `practical-magic.com`

## Description

Practical Magic Ltd is a specialist magic retailer and manufacturer serving professional children’s and family entertainers. Its online store offers a broad selection of tricks, props and performance material, including original magic effects and routines developed by the company. The range covers children’s magic, magic for under-fives, close-up magic, silk magic, sponge magic, general magic and holiday-themed effects, alongside books and DVDs.

Products featured in the store include silk sets, prediction effects, appearing poles, animated props and other items designed for use in performances. Availability varies, and some products may be out of stock. Customers can browse popular products, shop in several currencies and find information about ordering and shipping through the website. Practical Magic also provides a contact form and email address for shopping enquiries, and offers a newsletter with company news and special offers. The site notes that Practical Magic is under new ownership, while continuing to focus on practical resources for entertainers presenting magic to children and families.

## Industries

- 🛍 E-commerce and Shopping
- 🍿 Arts and Entertainment
- 🍿 Performing Arts _(under Arts and Entertainment)_

## Links

- [youtube](https://youtube.com/user/practicalmagic101)
- [facebook](https://facebook.com/Practical-Magic-223265344352657)
- [twitter](https://twitter.com/PractMagic)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idqIhwtOC-/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791415527705)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idqIhwtOC-/w/500/h/151/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791415527597)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Supernova | #fccd0b | accent |
| Christi | #799810 | dark |
| Antique Brass | #ca8f71 | light |

## Fonts

- PT Sans Narrow — asset _(google)_
- Lato — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idqIhwtOC-/w/1500/h/500/idgzVd7Qnc.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791415527886)

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_Source: <https://brandfetch.com/practical-magic.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._