# Preferred

- **Website:** <https://preferredbynature.org>
- **Primary alias:** `preferredbynature.org`

## Description

**Preferred by Nature** is an international non-profit organization dedicated to promoting sustainability through better land management and responsible business practices. Established over 30 years ago, the organization operates across more than 100 countries, focusing on critical areas such as forestry, agriculture, and travel. By collaborating with various stakeholders in landscapes and supply chains, Preferred by Nature aims to drive positive change, enhancing environmental health, climate resilience, and livelihoods.

The brand offers a comprehensive range of services, including sustainability certification, strategic advisory, and tailored training programs designed to empower businesses on their sustainable journeys. With a commitment to setting higher sustainability standards and increasing market demand for responsible products, Preferred by Nature plays a vital role in ensuring human rights respect and climate impact mitigation. Whether you're seeking certification or guidance on integrating sustainable practices into your operations, Preferred by Nature provides the expertise and resources necessary for meaningful change.

## Industries

- 🏭 Waste Water and Environmental _(under Heavy Industry and Engineering)_
- 🏭 Heavy Industry and Engineering
- 📊 Business and Consumer Services
- 📊 Business Services _(under Business and Consumer Services)_
- ⚖️ Law and Government

## Links

- [youtube](https://youtube.com/c/preferredbynature)
- [twitter](https://twitter.com/PreferbyNature)
- [instagram](https://instagram.com/preferredbynature)
- [linkedin](https://linkedin.com/company/preferred-by-nature)
- [facebook](https://facebook.com/preferredbynature)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idkxSUpEEs/w/820/h/373/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1774348973029)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idkxSUpEEs/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782415963567)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Scarlet | #e62600 | accent |
| Observatory | #00907c | dark |
| Di Serria | #d49852 | light |

## Fonts

- var(--bs-font-sans-serif) — asset _(custom)_
- Refsan-Bold — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idkxSUpEEs/w/1500/h/500/idvUuFfDbS.jpeg?c=1bxid64Mup7aczewSAYMX&t=1782415963733)

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_Source: <https://brandfetch.com/preferredbynature.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._