Primo Toys is a renowned brand that offers innovative and educational products for children. Their flagship product, Cubetto, is a friendly wooden robot toy designed for kids aged 3-6. It has been chosen by over 20,000 parents and teachers worldwide to help children develop essential 21st-century skills without the use of screens.

Cubetto serves as a teaching tool for kids to learn code and computer programming through hands-on play and adventure. Inspired by the Montessori and LOGO Turtle methods, this screenless and tactile robot is made from durable wood, making it a perfect guide for children into the world of coding. In addition to Cubetto, Primo Toys also offers coding blocks, a unique coding language that can be touched and manipulated like LEGO®.

Each block represents an action that can be combined to create programs. Furthermore, they provide maps, educational story books, and challenges that expand playtime and take children on exciting coding adventures. Discover the award-winning coding products by Primo Toys and watch as kids have fun while learning valuable skills.

Visit their online shop to explore their range of educational toys or sign up for their newsletter to stay updated on the latest news and special offers