# Pro Lure Australia

- **Website:** <https://prolureaustralia.com.au>
- **Primary alias:** `prolureaustralia.com.au`

## Description

Pro Lure Australia is a fishing brand focused on helping anglers challenge themselves through expertly crafted, hand-made lures designed to make fishing an engaging pursuit as well as a way to catch fish. Its range includes lures for different fishing styles and species, with options such as slim, baitfish-profile minnows, metal blades, crankbaits, a realistic garfish-profile lure, and a floating pencil lure. Product descriptions highlight uses including targeting black bream and trout, fishing for bass and yellowbelly in freshwater, and pursuing bream with crankbaits.

Beyond lures, Pro Lure offers apparel and fishing accessories, with products presented as practical and performance-minded for time on the water. The brand also provides a store locator to help customers find stockists across Australian states and territories, as well as in Kuwait and New Zealand. Its website shares fishing updates and articles on topics such as urban freshwater fishing, tournament preparation, tidal-river fishing, and fishing after dark.

## Industries

- 🏈 Sports
- 🏈 Fishing _(under Sports)_
- 🎸 Hobbies and Leisure
- 🎸 Camping Scouting and Outdoors _(under Hobbies and Leisure)_

## Links

- [facebook](https://facebook.com/prolureaustralia)
- [instagram](https://instagram.com/prolureaustralia)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idG5cSg93e/w/820/h/121/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793070090236)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idG5cSg93e/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793070090326)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Inch Worm | #a4f51c | accent |
| Black | #020202 | dark |
| Seashell | #f1f1f1 | light |

## Fonts

- Open Sans — asset _(google)_
- icomoon — asset _(custom)_

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_Source: <https://brandfetch.com/prolureaustralia.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._