Protelicious is a brand that believes in combining taste and health without compromise. Founded in 2016 by Sheila Partrat, a wellness expert and Canadian entrepreneur, Protelicious creates innovative, gourmet-quality foods that enhance foundational health, well-being, and beauty with science-backed benefits. Sheila's journey began when she discovered the significant health and beauty benefits of whey protein beyond fitness, with the help of her friend, Dr.

Jean-François Lesgards, a renowned French researcher. Motivated by her own health issues, Sheila incorporated whey protein into her daily routine and experienced remarkable improvements in overall well-being. Recognizing the nutritional gap in many health-conscious individuals' diets, she launched Protelicious in Hong Kong in 2017.

Protelicious offers a range of products, including their flagship Protelicious Signature Gourmet Whey Protein powder, derived from grass-fed New Zealand cows. This powder concentrate gained popularity for its exceptional taste, texture, and health benefits. Building on this success, Protelicious developed Parad'Ice, a protein-infused ice cream made with no added sugar and enriched with Protelicious Signature Gourmet Whey Protein.

Parad'Ice is a breakthrough gourmet treat that delivers exceptional taste and health benefits. Protelicious empowers urbanites of all ages to look, feel, and perform their best. Their products provide the quality protein needed for optimal health, immunity, and beauty optimization.

With Protelicious, you can enjoy science-backed vitality, one delicious mouthful at a time