# Pure and Natural Pet

- **Website:** <https://pureandnaturalpet.com>
- **Primary alias:** `pureandnaturalpet.com`
- **Founded:** 2015
- **Employees:** 11+
- **Location:** Norwalk, Connecticut, United States
- **Company kind:** PRIVATELY HELD

## Description

Pure and Natural Pet is a brand dedicated to creating a healthy lifestyle for your pet. We prioritize the well-being of animals by carefully sourcing the best ingredients for all of our grooming and wellness products, ensuring that we are fully transparent with our labeling. Our mission is to constantly improve the well-being of animals and promote sustainability. Passionate about organic pet wellness and grooming, Pure and Natural Pet sets the industry standard in this growing category. We offer two eco-friendly brands: Pure and Natural Pet, designed for specialty retail, and Pro-Coat Grooming, an all-natural line specifically developed for professional groomers. Our focus on ingredients and education is evident in our materials, which provide concise and honest information. As the industry leader in USDA certified organic products, we take pride in being USA made and cruelty-free. Our award-winning formulations have gained recognition, and our customer service and support are truly hands-on. We are dedicated to being an earth-conscious brand and actively work to create positive change in animal welfare. We support organizations such as Paws for Life K9 Rescue, One Tree Planted, and The Grey Muzzle Organization. At Pure and Natural Pet, we understand that pets are family. That's why all our products are safe for both your four-legged and two-legged family members. Join us in choosing the healthiest options for your beloved pets.

## Industries

- 🐶 Pets _(under Pets and Animals)_
- 🐶 Pets and Animals

## Links

- [pinterest](https://pinterest.com/@pureandnaturalpet)
- [twitter](https://twitter.com/Purenaturalpet)
- [instagram](https://instagram.com/pureandnaturalpet)
- [linkedin](https://linkedin.com/company/pureandnaturalpet)
- [facebook](https://facebook.com/pureandnaturalpets)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idUn1MLdBj/w/882/h/882/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1773660348732)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idUn1MLdBj/w/600/h/93/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1773660348576)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Jumbo | #77787b | accent |
| Deep Fir | #030500 | dark |
| White | #ffffff | light |

## Fonts

- var(--font-heading-family) — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idUn1MLdBj/w/1500/h/500/idDGAjYnJG.jpeg?c=1bxid64Mup7aczewSAYMX&t=1689750489664)

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_Source: <https://brandfetch.com/pureandnaturalpet.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._