# Lazada

- **Website:** <https://purepowerathlete.com>
- **Primary alias:** `purepowerathlete.com`

## Description

Lazada Group, established in 2012, is Southeast Asia’s premier eCommerce platform, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. As a subsidiary of Alibaba Group, Lazada leverages advanced technology to reshape the retail landscape, aiming to serve 300 million customers by 2030. The platform features diverse offerings, including LazMall, the largest virtual mall in the region, connecting consumers with over 32,000 trusted local and international brands, and ensuring product authenticity with a 15-day return policy.

Lazada Marketplace, launched in 2013, provides sellers with immediate access to a vast customer base and a comprehensive service suite, including secure payment processing and marketing analytics across 18 product categories such as health, beauty, and home appliances. Additionally, Lazada's cross-border program facilitates international trade, showcasing products from various global markets to Southeast Asian consumers. With robust logistics, innovative technology, and secure payment solutions, Lazada enhances the shopping experience while fostering brand engagement and consumer trust.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idfr5MpXuv/w/344/h/108/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1740820554936)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idfr5MpXuv/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740820555057)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Blaze Orange | #f36003 | accent |
| Fresh Eggplant | #8b0058 | dark |
| Burnt Sienna | #eb6e48 | light |

## Fonts

- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idfr5MpXuv/w/1500/h/500/idBrsoVuDs.jpeg?c=1bxid64Mup7aczewSAYMX&t=1740820554796)

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_Source: <https://brandfetch.com/purepowerathlete.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._