@quick.fr
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About
Description
Quick France is a fast-food restaurant chain based in France. The company has a rich history that dates back to 1971 when it was founded by Belgian entrepreneur Baron François Vaxelaire. The first Quick restaurant was opened in Schiltigheim, a suburb of Strasbourg, and it quickly gained popularity for its hamburgers and fast service.
Quick France is currently headquartered in Courcouronnes, France. The company operates more than 400 restaurants across France, Belgium, Luxembourg, and Algeria. Its headquarters in France serves as the central hub for managing its operations and overseeing the strategic direction of the company.
The main products offered by Quick France include a variety of burgers, sandwiches, snacks, desserts, and beverages. The company is known for its innovative burger concepts, including the Giant, Big Quick, and Cheese Burger. Additionally, Quick France also offers vegetarian and halal options to cater to a diverse customer base.
On a global scale, Quick France operates through various subsidiaries and has formed partnerships and joint ventures to expand its presence. In 2007, the company entered into a strategic partnership with the TQS chain of restaurants in Belgium. This collaboration further strengthened Quick's market position and enabled the company to tap into new customer segments.
In terms of market position, Quick France has been a key player in the fast-food industry. With its widespread presence and a strong customer base, the company has established itself as one of the leading fast-food chains in France. However, it faced tough competition from other international fast-food giants like McDonald's and Burger King.
In recent years, Quick France has undergone significant changes in its brand strategy. In 2016, it was acquired by Burger King, a move that led to the rebranding of some of its restaurants under the Burger King name. This change aimed to streamline operations and strengthen the brand's global presence.
As of the latest updates, Quick France continues to operate as a subsidiary of Burger King in France. The company is focused on expanding its footprint in the country and delivering high-quality fast food to its customers
Company Type
Privately Held
Company Size
5001-10,000
Year Founded
1970
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