# Ritchie Bros.

- **Website:** <https://rbauction.com.mx>
- **Primary alias:** `rbauction.com.mx`

## Description

Ritchie Bros. Auctioneers is a global marketplace for buying and selling new and used equipment, with more than 60 years of experience. Its offerings cover a wide range of industries, including construction, agriculture, transportation, oil and gas, forestry, mining, and material handling. Buyers can browse equipment and vehicles through online and synchronized auctions held at locations around the world, with listings that include both regional events and individual seller auctions. Registration is free.

For sellers, Ritchie Bros. provides several sales options, including auctions, fixed-price listings, and private sales. The company combines access to a global network of equipment buyers with support throughout the selling process, from inspection to payment, and emphasizes transparent terms and fees. Additional services are available to help customers complete transactions, including financing, equipment restoration and repairs, detailing, and shipping through transport partners. Buyers can also explore financing options, including advertised approvals and a 120-day period without payments, subject to applicable terms.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Auctions _(under E-commerce and Shopping)_

## Links

- [facebook](https://facebook.com/RitchieBros)
- [instagram](https://instagram.com/ritchiebros)
- [linkedin](https://linkedin.com/company/ritchie-bros)
- [youtube](https://youtube.com/channel/UCVzvMzfdNfhowxuWRguZjBQ)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/id6atK6k8U/w/820/h/729/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793350569507)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id6atK6k8U/w/900/h/900/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793350569652)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tango | #e87511 | accent |
| Bahama Blue | #01579b | dark |
| Harvest Gold | #e1ab6f | light |

## Fonts

- ui-sans-serif — asset _(custom)_
- var(--font-inter) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id6atK6k8U/w/1584/h/396/iduQLqLnDy.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793350569810)

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_Source: <https://brandfetch.com/rbauction.com.mx>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._