RDI Systems is a brand that specializes in offering a range of products and services focused on tracking and analyzing data for market research and performance evaluation. Their purpose is to provide comprehensive solutions for businesses and individuals looking to gain audience insights, measure ad and content performance, and develop and improve their products. They offer a range of services, including the ability to apply market research techniques to generate audience insights, create personalized ads profiles, and measure content performance.

Additionally, their services allow for the selection of basic and personalized ads and content, as well as the storage and access of information on a device. RDI Systems is known for their integrated approach using technologies like cookies to optimize experiences and process data such as browsing behavior and unique IDs. Their offerings are designed to help businesses make more informed decisions and enhance their overall performance in the market