Groove is a brand that aims to empower women to (re)discover wholeness from within. Founded by Jennifer Bird Aldoretta in 2013, Groove started as a response to the unmet need for real, fearless menstrual education. Jennifer's personal journey of overcoming severe period and reproductive issues, transitioning off hormonal birth control, and healing from various traumas inspired her to create a space where women can find healing and joy without relying on external factors.

What sets Groove apart is its commitment to staying true to its values and prioritizing people over profit. Unlike many other companies, Groove is a small company that has not sought outside investment or built a large team. This allows them to provide genuine support and maintain their focus on helping women find real healing and wholeness.

Groove does not use tricks, gimmicks, or marketing manipulation, and they never sell your data. Their commitment to values and people is unwavering. Groove's dedication to providing comprehensive and easily accessible information about women's health has been widely appreciated.

Users have praised Groove for addressing the lack of educational resources on the menstrual cycle and vag-related issues. By creating a platform that offers valuable insights and clears up confusion, Groove has become a trusted source for women seeking to understand their bodies better. Supporting Groove means supporting a brand that genuinely cares about empowering women and providing them with the tools they need to live their best lives.

Join the Groove community and be a part of their mission to ignite wholeness in body, mind, and spirit