# Rip Curl

- **Website:** <https://ripcurl.com.au>
- **Primary alias:** `ripcurl.com.au`

## Description

Rip Curl, born at Bells Beach in 1969, is an iconic brand that aims to be regarded as the Ultimate Surfing Company. With a vision deeply rooted in the surfing lifestyle, Rip Curl offers a wide range of high-quality products and services to cater to surfers and beach lovers worldwide. Their online surf shop is a one-stop destination for all your surfing needs, offering a diverse selection of apparel, gear, and accessories that will prepare you for any adventure. From top-notch wetsuits and boardshorts to stylish bikinis and trendy tide watches, Rip Curl has you covered from head to toe. If you're looking for exclusive offers and member-only rewards, join Club Rip Curl and dive deeper into the surfing community. Explore the world of Rip Curl and experience the thrill of the ocean with a brand that truly understands the essence of the surf culture.

## Industries

- 🛍 E-commerce and Shopping
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏈 Sports
- 📊 Business and Consumer Services

## Links

- [twitter](https://twitter.com/ripcurl)
- [facebook](https://facebook.com/RipCurlAU)
- [instagram](https://instagram.com/ripcurl)
- [pinterest](https://pinterest.com/@ripcurl)
- [youtube](https://youtube.com/ripcurl)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idEYUWwVf4/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1787016576742)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idEYUWwVf4/w/820/h/116/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1769528635805)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Azure Radiance | #009ffd | accent |
| Mine Shaft | #333333 | dark |
| White | #ffffff | light |

## Fonts

- proxima-nova — asset _(custom)_
- Fira Sans — asset _(google)_
- Helvetica Now Pro Text — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idEYUWwVf4/w/1500/h/500/idVeeDxxFF.jpeg?c=1bxid64Mup7aczewSAYMX&t=1787016576920)

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_Source: <https://brandfetch.com/ripcurl.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._