# roots of compassion

- **Website:** <https://rootsofcompassion.org>
- **Primary alias:** `rootsofcompassion.org`

## Description

Roots of Compassion is a dedicated vegan online shop that champions ethical and sustainable living. Founded in 2001, this collective has built a strong presence within the animal rights movement, initially spreading awareness through delicious vegan treats and insightful materials. Their commitment to humane practices is evident in their extensive product range, which includes vegan clothing made from organic textiles, fair trade items, and eco-friendly household goods.

Customers can explore an array of stylish apparel, from vegan shirts and warm hoodies to sustainable sneakers and leather-free shoes. The shop also stocks a variety of vegan foods—like plant-based cheeses, artisanal chocolates, and specialty coffees—all meticulously selected for quality and taste. Additionally, Roots of Compassion offers vegan pet food and a collection of literature on topics like animal rights, feminism, and social justice to empower conscious consumers. Through their business, they not only promote a cruelty-free lifestyle but also donate a portion of profits to support animal welfare initiatives. Join their community and embrace a compassionate lifestyle today!

## Industries

- 🛍 E-commerce and Shopping
- 🍔 Food and Drink
- 🍔 Vegetarian and Vegan _(under Food and Drink)_
- 🐶 Pets and Animals
- 🐶 Pet Food and Supplies _(under Pets and Animals)_

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idqWBAMdOA/w/563/h/186/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1722141111346)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Danube | #6897cd | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Fonts

- Montserrat — asset _(google)_
- Open Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idqWBAMdOA/w/1500/h/500/idrbx-BxTd.jpeg?c=1bxid64Mup7aczewSAYMX&t=1722141111770)

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_Source: <https://brandfetch.com/rootsofcompassion.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._