# Rotary Lights

- **Website:** <https://rotarylights.org>
- **Primary alias:** `rotarylights.org`
- **Employees:** 2+
- **Location:** La Crosse, Wisconsin, United States

## Description

Rotary Lights is a community holiday display held each winter at Riverside Park in La Crosse, Wisconsin. Organized by the La Crosse Rotary Lights team, the annual tradition features more than three million lights and welcomes nearly 130,000 visitors each year. Guests can experience the display by driving or walking through the park, with carriage rides available on select nights. Admission is free, and visitors are invited to make voluntary food or cash donations.

The season includes an opening-night parade, ceremony and fireworks, along with scheduled activities such as a live Nativity, hayrides, Santa visits and an ice rink with free skate rental when weather permits. Free s’mores are offered nightly near the giant snowman. The event also hosts an All Abilities Night, when lights and music are adjusted for a more accessible experience. A gift shop operates during Santa’s visiting hours through December 23. Rotary Lights shares event schedules, directions, volunteer opportunities, sponsor information and details about its history and mission.

## Industries

- ⛑ Nutrition Diets and Fitness _(under Health)_
- ⛑ Health

## Links

- [twitter](https://twitter.com/rotarylights)
- [linkedin](https://linkedin.com/company/rotary-lights)
- [facebook](https://facebook.com/rotarylights)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idBq8ZVAEb/w/256/h/256/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791050064451)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idBq8ZVAEb/w/250/h/246/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1791050064366)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Navy Blue | #000094 | dark |
| Malibu | #5abafc | light |
| Blue | #0000f4 | accent |

## Fonts

- proxima — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idBq8ZVAEb/w/1500/h/500/iddapWF7iS.jpeg?c=1bxid64Mup7aczewSAYMX&t=1791050064626)

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_Source: <https://brandfetch.com/rotarylights.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._