# RUIFIER Jewellery

- **Website:** <https://ruifier.myshopify.com>
- **Primary alias:** `ruifier.myshopify.com`

## Description

RUIFIER is a British luxury jewellery brand based in London, creating fine and demi-fine designs for everyday wear and special occasions. Its collection spans necklaces, bracelets, rings, earrings and ear studs, with pieces available individually or as coordinated sets. Customers can explore designs across collections including Chroma, Morning Dew, Haven, Gems of Cosmo, Scintilla, Astra, Modern Words and Friends, as well as bestsellers and styles featuring diamonds, pearls, gold and cord.

RUIFIER also offers jewellery for weddings, with options for brides, bridesmaids and guests, alongside engagement rings. The brand’s online shop features new arrivals, seasonal and zodiac-inspired designs, and an outlet selection. Its website provides practical support such as ring-size guidance, product-care information, delivery and returns details, and customisation information for Chroma rings. RUIFIER also shares information about its story, stones, metals, sustainability and charitable work. Complimentary gift wrapping is offered with orders, and the site advertises free shipping. Customers can sign up for updates on new releases and promotions, or find stockists and contact the brand through its website.

## Industries

- 💎 Luxury
- 💎 Luxury Watches and Jewelry _(under Luxury)_
- 🏝 Lifestyle
- 🏝 Jewelry and Luxury Products _(under Lifestyle)_

## Links

- [facebook](https://facebook.com/RUIFIER)
- [instagram](https://instagram.com/ruifier)
- [twitter](https://twitter.com/Ruifier)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idPGflySrn/w/374/h/92/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793339883545)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idPGflySrn/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1793339883685)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Gray | #888888 | accent |
| Shark | #272a2f | dark |
| Putty | #e5cb8b | light |

## Fonts

- Didot Italic — asset _(custom)_
- helvetica_neue_light — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idPGflySrn/w/1500/h/500/idiEeRKLvy.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793339883931)

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_Source: <https://brandfetch.com/ruifier.myshopify.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._