# Ruralco - **Website:** - **Primary alias:** `ruralco.co.nz` - **Founded:** 1963 - **Employees:** 51+ - **Location:** Ashburton, Canterbury, New Zealand - **Company kind:** PUBLIC COMPANY ## Description Ruralco | Ashburton is proud to be a farming cooperative that has been serving the New Zealand farming community since 1963. Our mission is to support a sustainable future for agriculture and unite rural communities. With deep roots in the co-op structure, we offer competitive pricing and a complete solution for your farming business, whether it's on the farm, in-store, or online. At Ruralco | Ashburton, we make your farming life easier by providing personalized advice, a wide range of products, and the convenience of one card for consolidated spend and improved cash flow. You can use your Ruralco card at our vast network of card suppliers to save on everyday items for your farming business. We are agriculture experts, and we pride ourselves on sharing experience, knowledge, and innovative solutions. Our dedicated team is committed to listening to and understanding the needs of real farmers and connecting them with new ideas. By doing so, we help create a sustainable future for New Zealand farming. Join our network of Ruralco merchant partners or apply for a Ruralco credit card today and enjoy the convenience and savings that come with being a part of the Ruralco community. ## Industries - 🏭 Agriculture _(under Heavy Industry and Engineering)_ - 🏭 Heavy Industry and Engineering ## Links - [youtube](https://youtube.com/channel/UCzTov6Sl3Eqg8JW4ExeOlTg) - [instagram](https://instagram.com/ruralconz) - [linkedin](https://linkedin.com/company/ruralco-nz) - [facebook](https://facebook.com/ruralconz) ## Logos & icons - icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id8_Aw8kz0/w/1000/h/1000/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781161689046) - logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id8_Aw8kz0/w/355/h/171/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781161688765) ## Colors | Name | Hex | Theme | | --- | --- | --- | | Alizarin Crimson | #e11b22 | accent | | Dark Tan | #6c0c0d | dark | | Di Serria | #d19259 | light | ## Fonts - ATSFontReg — asset _(custom)_ - var(--bs-font-sans-serif) — asset _(custom)_ ## Imagery - banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id8_Aw8kz0/w/1128/h/191/idufvU6LTr.jpeg?c=1bxid64Mup7aczewSAYMX&t=1771467158428) --- _Source: _ _See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._