# SASA

- **Website:** <https://sasa.org.za>
- **Primary alias:** `sasa.org.za`
- **Employees:** 501+
- **Location:** Mount, Kwazulu-Natal, South Africa
- **Company kind:** PARTNERSHIP

## Description

SA Sugar Association, also known as SASA, is a leading organization dedicated to promoting the sustainability of the South African sugar industry. With a strong focus on the well-being of the population that relies on the industry for their livelihood, SASA plays a vital role in ensuring the growth and competitiveness of the sector. The association provides a comprehensive range of products and services to support the sugar industry. This includes cane growing, sugar milling and refining, market competitiveness analysis, and a wealth of facts and figures to inform industry stakeholders. SASA also takes an active role in external affairs, communications, and international relations, ensuring that the interests of the sugar industry are represented effectively. Moreover, SASA is committed to social investment and development, with various divisions dedicated to areas such as natural resources, renewable energy, and policy liaison. The association also places great importance on the research and training aspects of the industry, with the SA Sugarcane Research Institute and the Shukela Training Centre being integral to their operations. Overall, SA Sugar Association is a key player in the South African sugar industry, driving progress, and supporting the livelihoods of countless individuals.

## Industries

- 🏭 Agriculture _(under Heavy Industry and Engineering)_
- 🏭 Heavy Industry and Engineering

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idI7qwcjcW/w/163/h/64/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1789880607047)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Sushi | #8ec43a | accent |
| Fun Green | #01643e | dark |
| Spindle | #b9d4ec | light |

## Fonts

- Poppins — asset _(google)_
- ETmodules — asset _(custom)_

## Imagery

- banner _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idI7qwcjcW/w/1500/h/500/idRU4G_Cia.png?c=1bxid64Mup7aczewSAYMX&t=1691017175674)

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_Source: <https://brandfetch.com/sasa.org.za>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._